Brand Tone

Enthusiastic, Customer-focused, Trustworthy, and Natural

Brand Values

• •Natural Products
• •Customer Satisfaction
• •Dog Well-being
• •Effectiveness
• •Expertise

Best Practices

• •Emphasize natural and effective product benefits.
• •Highlight positive customer experiences and testimonials.
• •Maintain a direct and customer-oriented approach.
• •Reinforce the commitment to customer satisfaction (e.g., money-back guarantee).
• •Focus on improving the daily lives of dogs and their owners.

Social Perception

Positive, trustworthy and customer-centric, particularly among existing customers who appreciate the quality and effectiveness of the products.

Copy Examples

• •"L'expertise canine, pour des chiens heureux et des maîtres comblés" (Canine expertise, for happy dogs and delighted owners)
• •"Our natural and effective products are designed to improve the daily lives of your four-legged companions."
• •"See why our customers rate us 4.83 out of 5 stars!"
• •"100% Remboursé" (100% Reimbursed) if you're not completely satisfied."
• •"Join the VIVEMENT CHIEN family and give your dog the best!"