Brand Tone

Empathetic, knowledgeable, and community-focused.

Brand Values

• •Empathy
• •Community
• •Knowledge
• •Reliability
• •Effectiveness

Best Practices

• •Maintain a clear and concise communication style to avoid confusion with other similarly named entities.
• •Emphasize the 'by autism parents for autism parents' aspect to build trust and credibility within the community.
• •Use testimonials and success stories related to the transdermal B12 protocol products to showcase effectiveness.
• •Create unique and specific content related to transdermal B12 products to differentiate from other 'Spectrum' brands.
• •Ensure all marketing materials clearly state 'Spectrum Sciences' with a specific descriptor (e.g., 'by autism parents') to aid in search and recognition.

Social Perception

A trusted and reliable source of information and products for autism parents, known for their effective transdermal B12 protocol.

Copy Examples

• •"As autism parents ourselves, we understand the challenges. Our transdermal B12 protocol is designed with your family in mind."
• •"Discover the difference our B12 transdermal patches can make. Developed by parents, trusted by families."
• •"Join our community of parents who are seeing positive results with our Spectrum Sciences B12 protocol."
• •"[Testimonial] 'We've tried everything, and this is the only B12 supplement that our child responds well to!' - A grateful parent."
• •"Learn more about our journey and the science behind our B12 transdermal solution. We're here to support you every step of the way."