Brand Tone

Authentic & Passionate, Educational & Informative, Premium & Elegant, Rooted in Tradition & Nature, Health-Conscious

Brand Values

• •Quality
• •Tradition & Heritage
• •Sustainability & Ecology
• •Authenticity & Transparency
• •Customer Health & Satisfaction
• •Connection to the Land

Best Practices

• •Emphasize Heritage and Story: Consistently weave in the narrative of the 9 millennial trees, family tradition, and the unique location in Alicante. Use evocative language that transports the reader to the groves.
• •Highlight Quality and Purity: Use terms like "premium," "extra virgin," "cold-pressed," "organic," "ecological," and "free from pesticides/herbicides." Explain *why* these aspects matter (e.g., flavor, health benefits, environmental responsibility).
• •Maintain an Educational Yet Accessible Voice: While showcasing expertise in olive oil production, explain concepts (like "pre-envero" or specific olive varietals) in a way that is understandable and engaging for the average consumer.
• •Use Sensory Language: Describe the taste, aroma, and even the visual aspects (color, texture) of the olive oil to appeal to the senses. Words like "fruity," "green," "aromatic," "sweet," "spicy notes" are good examples found in their existing materials.
• •Reflect Passion and Authenticity: Let the genuine love for the craft and the land shine through. Avoid overly corporate or generic marketing speak. Share the "why" behind the brand – the commitment to sustainability, quality, and tradition.

Social Perception

Highly Positive, Trusted, Appreciation for Story, Valued for Purity, Seen as Premium

Copy Examples

• •Headline: From Millennial Trees to Your Table: Taste the Legacy of 9 Oliveres. Body: Each drop of our Extra Virgin Olive Oil carries centuries of tradition from the heart of Alicante. Cultivated with passion, pressed with care. Experience purity.
• •Social Media Post: Sun-drenched groves, ancient roots. Our 9 millennial olive trees are more than just a source; they're the soul of our award-winning EVOO. Discover the taste of true Spanish heritage. #9Oliveres #ExtraVirginOliveOil #Organic #SpanishOliveOil #AncientTrees
• •Product Description Snippet: Hand-harvested at the perfect "pre-envero" moment, our Blanqueta olives yield an elixir of unparalleled flavor and aroma. Cold-pressed within hours to preserve its vibrant, fruity notes and rich antioxidants. This isn't just olive oil; it's a commitment to quality you can taste.
• •Email Subject: An Invitation to Experience Nature's Finest: The 9 Oliveres Story Body: Dear [Customer Name], Journey with us to the Sierra de Mariola, where our family has nurtured ancient olive trees for generations. Our 100% ecological EVOO is a testament to this land and our dedication. Learn more about our story and taste the difference.
• •Ad Copy: Tired of ordinary? Elevate your cuisine with 9 Oliveres. Our premium, organic extra virgin olive oil, born from thousand-year-old trees, delivers an unmatched flavor profile and exceptional health benefits. Taste tradition. Embrace purity.