Brand Tone

Passionate & Enthusiastic, Premium & Quality-Focused, Modern & Innovative, Customer-Centric & Inviting, Visually Driven & Trendy

Brand Values

• •Passion for Automotive Excellence
• •Artistic Expression & Innovation
• •Quality Craftsmanship
• •Customer Emotional Connection
• •Accessibility & Customer Service

Best Practices

• •Develop a Brand Voice Guide: Document Marodeco's core values, mission, target audience, and define the brand's personality (passionate, premium, innovative, enthusiastic). Include lists of 'on-brand' and 'off-brand' words and phrases.
• •Speak the Enthusiast's Language: Use terminology and references that resonate with car, motorcycle, and truck lovers. Show genuine understanding and appreciation for automotive culture.
• •Emphasize Quality and Craftsmanship: Consistently highlight the premium materials (solid wood, high-quality prints) and the handcrafted nature of the products in all descriptions and posts.
• •Focus on the Emotional Connection: Frame the products not just as decorative items, but as ways for customers to express their passion, own a piece of their dream, and add a unique story to their space.
• •Maintain Visual and Textual Cohesion: Ensure that the tone of the copy aligns with the visuals being presented. For example, dynamic and exciting copy for fast-paced TikTok videos, and more descriptive, evocative language for website product pages and Instagram posts showcasing the art in-situ.

Social Perception

Positive, Engaged on TikTok, Niche Appeal, Emerging Brand

Copy Examples

• •Fuel your passion. Illuminate your space. Our handcrafted Porsche 911 LED artwork isn't just decor, it's a statement. Bring the thrill of the track home. #Marodeco #Porsche911 #LEDart #CarEnthusiast #LuxuryDecor #AutomotiveArt
• •⚡️Light up YOUR legend! ⚡️Which iconic ride would you immortalize on your wall? Drop a comment! 👇 #Marodeco #LEDCarArt #DreamCar #ManCave #UniqueGift #AutomotiveDesign #TikTokMadeMeBuyIt
• •Marodeco: Where Automotive Passion Meets Luminous Art. Discover handcrafted LED masterpieces that bring your favorite vehicles to life. Experience immersive design and exceptional quality.
• •Capture the untamed spirit of the BMW M Series. Each curve, each iconic headlight, meticulously recreated and illuminated with vibrant LEDs. This isn't just a picture; it's an experience. Handcrafted with passion, built to impress. #Marodeco #BMWM #MPower #LEDartwork #CarDecor #GermanEngineering
• • Ignite Your Walls: New Automotive LED Art Just Dropped! 🏁