Brand Tone

aspirational, supportive, and authoritative

Brand Values

• •Authenticity
• •Customer Satisfaction & Support
• •Quality
• •Affordability & Accessibility
• •Health & Wellness Focus

Best Practices

• •Prioritize Authenticity in Every Message: Continuously reinforce the genuineness of products and the brand's commitment to quality. Use phrases like "certified genuine," "official importer," "lab-tested" (if applicable).
• •Maintain a Supportive and Empowering Voice: Frame content around helping customers achieve *their* goals. Use encouraging language, offer solutions, and highlight the supportive services available (e.g., diet charts, customer service).
• •Showcase Expertise with Confidence, Not Arrogance: Share knowledge through blog posts, product descriptions, and advice. Back up claims with facts (e.g., "India's #1 trusted," brand certifications) but maintain a helpful rather than boastful tone.
• •Be Clear, Direct, and Informative: Especially in product descriptions and FAQs. Provide all necessary information (ingredients, benefits, usage) in an easy-to-understand manner, reflecting the "dependable source" value.
• •Foster Community and Trust: Encourage reviews (and ensure they are genuine as per their policy), share user-generated content (with permission), and engage actively and positively on social media. Highlight testimonials and endorsements to build social proof.

Social Perception

reliable, expert, and customer-focused provider of genuine health and fitness supplements in India

Copy Examples

• •Headline: Fuel Your Ambition. Authentic Supplements. Real Results. Body: Stop questioning your supplements. At 91servings.in, we guarantee 100% authentic, high-quality sports nutrition, sourced directly from official importers. Get the genuine support your body needs to crush your fitness goals. Shop now and feel the difference. Call to Action: Discover Authentic Power
• •Headline: Your Goals, Our Guidance. More Than Just Supplements. Body: Achieving your peak physique takes dedication and the right fuel. 91servings.in offers top-tier, genuine supplements *and* free personalized diet and supplementation charts. Let our experts support your journey, every step of the way. Call to Action: Get Your Free Personalised Plan
• •Headline: Unlock Peak Performance. Trusted by Champions. Body: Join a growing family of fitness enthusiasts, including International Wushu Champion Aniyan Midhun, who trust 91servings.in for authentic products and unbeatable service. Experience India's fastest-growing nutrition store. Call to Action: Shop Like a Pro
• •Headline: Real Gains Start with Real Products. No Fakes, Just Fitness. Body: Tired of the gamble? 91servings.in is committed to your health with certified authentic whey proteins, vitamins, and more. Fair prices, fast delivery, and the quality you deserve. Call to Action: Invest in Your Health
• •Headline: Build a Stronger You, Inside & Out. Body: From premium whey proteins to essential vitamins and healthy foods, 91servings.in is your one-stop shop for a healthier, more powerful lifestyle. We provide the building blocks; you bring the determination. Call to Action: Explore Our Range