Brand Tone

Intuitive & Spiritual, Poetic & Philosophical, Vibrant & Expressive, Authentic & Unconventional, Inviting & Contemplative

Brand Values

• •Freedom of Spirit & Expression
• •Joy & Passion for Life
• •Inner Exploration & Subconscious Journey
• •Authenticity & Questioning Norms
• •Connection to Ancestral & Primal Arts
• •Revealing True Self/Soul

Best Practices

• •Embrace Poetic and Evocative Language: Use metaphors, sensory details, and slightly philosophical phrasing that mirrors the depth and dreamlike quality of the art. Avoid overly simplistic or purely transactional language.
• •Center on Core Values: Consistently weave in themes of joy, spiritual exploration, freedom, and the subconscious. Every piece of copy should, in some way, echo these foundational principles.
• •Speak from an Authentic, Personal Place (even if writing as the brand): Channel the artist's personal journey and conviction. The tone should feel genuine and deeply felt, rather than like marketing speak.
• •Invite Interaction and Introspection: Pose questions that encourage the audience to reflect, feel, and connect with the art on a personal level, aligning with the contemplative nature of the work.
• •Maintain a Balance of French and English (or be consistent with primary language): Given the artist's French origin and the primary use of French in his communications, decide on a clear language strategy. If using both, ensure translations capture the nuance of the original tone. If predominantly English for a wider reach, ensure it still feels authentic to his roots, perhaps by occasionally incorporating French phrases or cultural sensibilities.

Social Perception

Respected Artist, Spiritual/Shamanistic Figure, Visionary & Psychedelic Creator, An "Anartist", Transformative Story, Evocative and Thought-Provoking

Copy Examples

• •Dive into the vibrant dreamscape of Pascal Manitoba. Journey beyond the canvas, into a realm where spirit, color, and the subconscious converge. Discover art that dares to seek the joy within.
• •Unveiling 'Echoes of the Infinite Soul.' Each stroke a meditation, each color a whisper from the dream world. What does it awaken in you? #PascalManitoba #PsychedelicArt #SpiritualJourney #ArtOfTheSubconscious #JoyDeVivre
• •Bring the 'Dance of Inner Freedom' into your space. More than art, it's an invitation—to pause, to feel, to reconnect with the vibrant energy that flows through all things. Let Pascal Manitoba's vision inspire your own journey to joy.
• •You are invited to transcend the ordinary. Pascal Manitoba presents 'Whispers of Shamanic Light,' an exhibition exploring the luminous pathways of the inner self. Experience art that speaks not to the mind, but to the soul. [Date, Location].
• •Seek a deeper connection? Subscribe for exclusive insights into Pascal Manitoba's world—new works, studio meditations, and poetic reflections on the art of living freely. Join our tribe of dreamers and art lovers.