Brand Tone

Luxurious & Pampering, Relaxing & Serene, Holistic & Therapeutic, Expert & Informative, Modern & Trendy

Brand Values

• •Client Well-being & Relaxation
• •Scalp and Hair Health
• •Quality & Expertise
• •Holistic Care
• •Customer Satisfaction & Experience

Best Practices

• •Develop a Brand Voice Guide
• •Focus on Sensory Language
• •Highlight Benefits, Not Just Features
• •Maintain Visual-Verbal Harmony
• •Listen to Your Customers

Social Perception

Highly Positive for Relaxation, Effective for Scalp Issues, Seen as a Treat/Luxury, Trendy and Desirable, Educational Interest

Copy Examples

• •Escape into tranquility. Discover the Glow Head Spa experience and unveil your healthiest scalp and most radiant hair. ✨ Book your journey to bliss.
• •Is your scalp crying out for attention? 🌿 Our expert therapists combine ancient wisdom with modern techniques to soothe, cleanse, and rejuvenate. Experience the glow from within. #GlowHeadSpa #ScalpHealth #LuxuryCare #SelfCareSunday
• •Revitalize Your Roots. Elevate Your Well-being. Experience the Art of Head Spa.
• •Treat Yourself to Pure Serenity. For a limited time, indulge in our Signature Glow Treatment and receive a complimentary nourishing hair mask. Your ultimate relaxation awaits. [Link to Book]
• •POV: You finally booked that viral head spa treatment. 🧖‍♀️ Prepare for ultimate relaxation and a total scalp reset! Link in bio for your glow-up! #HeadSpa #ASMRspa #HairGoals #WellnessJourney #GlowUp