Brand Tone

Playful, Enthusiastic, Friendly, Sensory, Creative, Self-Care focused, Accessible

Brand Values

• •Fun
• •Creativity
• •Accessibility
• •Quality
• •Self-Care
• •Sensory Experience
• •Wellbeing

Best Practices

• •Use playful and descriptive language to highlight the sensory experience of the products.
• •Incorporate emojis and informal language to maintain a friendly and approachable tone, especially on social media.
• •Emphasize the self-care aspect of bath time, positioning it as a moment of relaxation and well-being.
• •Highlight the accessible price point to attract a broader audience.
• •Showcase the unique and creative aspects of the products through vivid descriptions and imagery.

Social Perception

The brand is perceived as fun, creative, accessible, and focused on transforming bath time into a pleasurable self-care experience. It fosters a sense of community through engaging content on social media.

Copy Examples

• •Plongez dans un univers de douceur avec nos bombes de bain pétillantes!
• •Transformez vos rituels de soin en moments de pur plaisir.
• •Craquez pour nos savons artisanaux aux parfums envoûtants. Elle fond, elle mousse, elle colore l'eau, elle sent bon!
• •Offrez-vous un instant de bonheur avec nos produits de bain de qualité européenne à prix accessibles.
• •Découvrez notre collection de produits fun et colorés pour un bain inoubliable. Licorne Magique, Donut de bain...lequel choisirez-vous?