Brand Tone

Informative, Caring, Innovative, and Accessible

Brand Values

• •Care and Responsibility
• •Innovation
• •Quality
• •Customer-Centricity
• •Education/Expertise
• •Creating a Natural and Healthy Life for Pets

Best Practices

• •Maintain a Helpful and Accessible Voice
• •Emphasize pet health and user experience
• •Showcase technological innovation without being intimidating
• •Focus on the benefits of products for pets and owners
• •Highlight the brand's commitment to quality and customer service

Social Perception

A technologically advanced, caring, and reliable brand that is committed to the health and well-being of pets while offering user-friendly products and excellent customer support.

Copy Examples

• •Discover how our smart aquarium technology can create a healthier and more vibrant environment for your fish.
• •At LuminPacific, we're dedicated to the well-being of your pets. Our products are designed with their health and happiness in mind.
• •Experience the future of pet care with our innovative Bluetooth and WiFi-enabled devices, making pet ownership easier and more enjoyable.
• •We're passionate pet lovers and engineers, committed to providing high-quality products and expert advice for your beloved companions.
• •Have questions? Our customer support team is here to help. We're dedicated to providing accessible after-sales service for all our customers.