Tono de Marca

Enthusiastic and Trendy, Direct and Informative, Accessible and Friendly, Sales-Oriented

Valores de Marca

• •Accessibility to Trends: Providing customers with the latest trending products, particularly in tech and gadgets.
• •Value for Money: Offering products at competitive prices, often highlighting discounts and packs.
• •Customer Convenience: Emphasizing easy online purchasing, secure payments, and nationwide shipping in Peru.
• •Engagement: Actively engaging with customers through social media, including LIVE sessions and responding to comments.
• •Assurance: Highlighting "Quality Guaranteed" and "Secure shipments" to build trust.

Mejores Prácticas

• •Stay Updated on Trends: Continuously monitor current trends in gadgets and social media language to keep the copy fresh and relevant, especially for platforms like TikTok.
• •Balance Enthusiasm with Clarity: While being enthusiastic, ensure product information is clear, concise, and easy to understand. Avoid overly technical jargon unless explaining a specific, high-value feature.
• •Use a Friendly and Approachable Voice: Incorporate emojis where appropriate (especially on social media), ask questions to encourage engagement, and maintain a conversational style.
• •Highlight Value and Convenience: Consistently remind customers about the benefits they receive – access to trends, good value, secure shopping, and reliable shipping within Peru.
• •Adapt to the Platform: While maintaining core messaging, tailor the tone slightly for each platform. TikTok can be more informal and trend-driven, Instagram more visual and aspirational, Facebook a mix of informative and promotional, and YouTube more detailed and demonstrative.

Percepción Social

Modern and Tech-Savvy, Responsive (on social media), Focused on the Peruvian Market, Youthful Appeal

Ejemplos de Copy

• •Instagram Post (New Smartwatch): "🚀 ¡Llegó el futuro a tu muñeca! Descubre el nuevo [Smartwatch Model] con [Feature 1], [Feature 2] y un diseño que robará miradas. ¡Stock limitado! Pídelo ya en limper.pe y vive la tecnología al máximo. #SmartwatchPeru #Tecnologia #LimperTech #Novedad"
• •TikTok Video Caption (Wireless Earbuds): "🎧 Olvídate de los cables y sumérgete en tu música! Nuestros [Earbud Model] te dan sonido increíble y libertad total. 😎 ¿List@ para el upgrade? ¡Encuéntralos en limper.pe! #AudifonosBluetooth #MusicaSinLimites #LimperSonido #GadgetGoals #TikTokMeHizoComprarlo"
• •Facebook Ad (Tech Pack Promotion): "✨ ¡Arma tu combo tech y ahorra! 🎁 Llévate [Product 1] + [Product 2] a un precio increíble. Perfecto para ti o para regalar. Calidad y últimas tendencias, ¡solo en Limper! ➡️ Visita limper.pe y descubre nuestros Packs Tech. Envíos a todo el Perú. #OfertaTech #LimperPacks #GadgetsPeru #CompraOnline"
• •Website Banner (General): "¡Lo último en tecnología y tendencias está en Limper! 🌟 Smartwatches, audífonos y más. Compra fácil, rápido y seguro. ¡Envíos a todo el Perú! Descubre nuestras novedades."
• •Email Subject Line (New Collection): "🔥 ¡NUEVA COLECCIÓN! Los gadgets más trendy te esperan en Limper.pe 😉"