Brand Tone

Sophisticated, luxurious, informative, and encouraging, with a focus on sensory experiences and emotional well-being.

Brand Values

• •Quality Ingredients: 100% shea and mango butter directly from Ghana, finest soy wax, and lead-free wicks.
• •Sensory Experience: Creating captivating and mood-enhancing aromas.
• •Self-Care and Well-being: Products are positioned as tools for relaxation and enhancing personal grooming routines.
• •Natural Beauty/Nourishment: Highlighting skin nourishment and hydrating properties.
• •Empowerment: Empowering individuals to take charge of their grooming and well-being.

Best Practices

• •Find Your Signature Scent Today.
• •Connect the products to desired emotional outcomes.
• •This reinforces quality and care.
• •Ensure all claims are genuine and the brand lives up to its promises.
• •This builds trust and a cohesive brand identity.

Social Perception

A provider of high-quality, luxurious, and effective products that enhance ambiance and personal care, appreciated for scent quality, product effectiveness, and presentation, with an engagement in current social media trends.

Copy Examples

• •Unlock the Aura of the Ocean with Sense The Essence's Captivating Candle.
• •Unlock Your Skin's Potential: Moisturizing for the Modern Man.
• •Make Love To Me Candle: Calming ambiance and clean burn.
• •Sophisticated scents and attractive packaging.
• •100% unrefined shae and mango butter mixture.