Brand Tone

Elegant, sophisticated, and timeless, with a focus on craftsmanship and quality.

Brand Values

• •Quality
• •Craftsmanship
• •Timeless design
• •Durability
• •Aesthetics

Best Practices

• •Include examples of 'do's and don'ts' for language and style across different platforms.
• •Tailor copy to resonate with values and aspirations, showcasing how Daveli products fit into a discerning lifestyle.
• •Focus on durability, aesthetics, and the tangible quality of real leather in your copywriting.
• •Highlight craftsmanship and timeless design in all communications.
• •Ensure customer service messaging reflects quality and attention to detail.

Social Perception

A brand associated with high-quality leather goods, exceptional craftsmanship, durability, and timeless design, appealing to discerning customers who value aesthetics and tangible quality.

Copy Examples

• •"Experience the enduring elegance of Daveli leather goods, crafted with passion and designed for a lifetime."
• •"Daveli: Where timeless design meets unparalleled craftsmanship."
• •"Invest in quality. Invest in Daveli. Leather goods that stand the test of time."
• •"Discover the Daveli difference: superior leather, meticulous detailing, and enduring style."
• •"Elevate your everyday with Daveli's exquisite leather collection."