Brand Tone

Modern and Innovative, Accessible and Friendly, Lifestyle-oriented, Reassuring and Trustworthy

Brand Values

• •Accessibility
• •Quality & Design
• •Customer Centricity
• •Simplicity
• •Value

Best Practices

• •Avoid overly technical jargon; instead, focus on the benefits and the 'stylish living accessible to everyone' principle.
• •Use welcoming and helpful language.
• •Showcase Curated Simplicity: Reinforce the idea that Trindale simplifies finding unique, high-quality items by presenting collections as 'handpicked' or 'curated.' This conveys expertise and a focus on quality over quantity.
• •Build Trust Through Clarity and Reassurance: Consistently mention aspects like secure checkout, return policies, and customer support availability to build confidence, aligning with their on-site promises like '100% PAYMENT SECURE' and '14 DAYS RETURN'.
• •Emphasize the lifestyle benefits of the products.

Social Perception

A provider of stylish, innovative, and accessible lifestyle products.

Copy Examples

• •Elevate your everyday life with our innovative designs.
• •Smart, stylish living is now within reach.
• •Discover curated collections designed to enhance your space and your lifestyle.
• •Shop confidently with our secure checkout and dedicated support team.
• •Experience the perfect blend of functionality, comfort, and style.