Tono de Marca

Enthusiastic & Approachable, Informative & Expert, Vibrant & Expansive, Customer-Focused & Supportive, Promotional

Valores de Marca

• •Customer Satisfaction
• •Product Expertise & Knowledge
• •Wide Range & Variety
• •Competitive Pricing
• •Innovation
• •Australian Owned
• •Quality & Functionality

Mejores Prácticas

• •Embrace "Crazy" as Passion & Variety: Use "crazy" sparingly but effectively to denote excitement, an extensive range, or bold ideas, rather than unprofessionalism. Balance it with expertise.
• •Be Enthusiastic and Positive: Use vibrant language, emojis where appropriate (especially on social media), and focus on the transformative power of good lighting.
• •Educate and Empower: Share knowledge through tips, guides, and informative descriptions. Position the brand as a helpful expert that customers can trust.
• •Highlight Australian Roots: Subtly weave in "Australian owned," "Aussie experts," or local context to build connection with the target audience.
• •Maintain Clarity and Professionalism: While the name is "Crazy Lighting," ensure all copy is grammatically correct, clear, and provides all necessary product information. The underlying message should be one of reliability and quality service.

Percepción Social

A Go-To Specialist for LED Lighting, An Australian Brand Worth Supporting, A Source of Inspiration and Solutions, Reliable and Customer-Oriented

Ejemplos de Copy

• •Stop dreaming, start illuminating! ✨ From dazzling outdoor parties to cozy indoor vibes, Crazy Lighting Australia has the perfect LED solution to bring your vision to life. Explore our HUGE range and let your creativity shine! 🌈 #CrazyLightingAus #LEDMagic #LightUpYourLife #AussieOwned
• •NEW ARRIVAL! 💡 Control your world with light. Our latest Smart LED range is here to revolutionize your home. Set the mood, save energy, and simplify your life – all from your phone! Our experts are here to guide you. 😉 Learn more on our website! #SmartHome #LEDInnovation #CrazyLightingExperts #FutureofLight
• •Thinking about a lighting makeover but don't know where to start? 🤔 Our latest blog post '5 Ways to Transform Your Space with LED Strip Lighting' is packed with bright ideas and expert tips! Get inspired and make your home shine. Link in bio! #LightingTips #HomeDecor #CrazyIdeas #ExpertAdvice
• •Make this Christmas CRAZY BRIGHT! 🎄✨ Discover Australia's most dazzling collection of Christmas lights. From classic sparkle to vibrant colours, light up your festive season with Crazy Lighting! Shop now for early bird offers! #ChristmasLights #FestiveGlow #CrazyChristmas
• •🤯 Insane Deals on Insanely Good Lighting! Up to 30% Off Your Favourites at Crazy Lighting!