Brand Tone

Informative, Helpful, and Trustworthy. Focus on clarity and directness, especially when discussing pricing or product specifics.

Brand Values

• •Transparency
• •Value
• •Quality
• •Customer Satisfaction
• •Reliability

Best Practices

• •Use clear and concise language, avoiding jargon.
• •Focus on value and benefits, not just features.
• •Maintain a helpful and informative tone.
• •Ensure price comparisons are accurate and up-to-date.
• •Differentiate from 'Makro Atacadista' by emphasizing the unique aspects of the Lojas Macro Shopify store.

Social Perception

Reliable and Value-Driven. Lojas Macro wants to be perceived as a trustworthy online retailer offering competitive prices and a curated selection of products.

Copy Examples

• •"Find competitive prices on a wide range of products at Lojas Macro. Your one-stop shop for quality and value."
• •"We're committed to providing transparent pricing and excellent customer service. Shop with confidence at Lojas Macro."
• •"Discover exclusive deals and discounts on selected items, only at Lojas Macro online."
• •"Lojas Macro: Offering a curated selection of products with a focus on quality and customer satisfaction."
• •"Need help finding the right product? Our team is here to assist you. Contact us today!"