Brand Tone

Enthusiastic & Passionate, Exclusive & In-the-Know, Artist-Centric, Community-Oriented, Playful & Creative

Brand Values

• •Artistry & Creativity
• •Collectibility & Exclusivity
• •Community Building
• •Quality
• •Passion for the Niche

Best Practices

• •Embrace Exclusivity: Always highlight limited numbers, special editions, and unique artist collaborations. Use words like "exclusive," "limited," "rare," "grail."
• •Speak the Collector's Language: Use community-understood terms (e.g., "drop," "colorway," "vinyl," "sofubi"), show genuine enthusiasm, and connect with the passion for collecting.
• •Champion the Artist: Put artists at forefront. Credit them prominently, share their vision (if possible), and emphasize the "designer" aspect of the toys.
• •Create Urgency (Authentically): For limited releases, clearly communicate drop times and scarcity to encourage prompt action, but avoid overly aggressive tactics.
• •Integrate DesignerCon: Regularly reference DesignerCon, leveraging its strong brand association to build excitement and reinforce 3DRetro's central role in the community. Promote exclusives available at the event.

Social Perception

Respected & Influential, Go-To Source for Exclusives, Legitimate & Reliable, Innovative, Community Hub

Copy Examples

• •Grail Alert! 🔥 The [Artist Name] x 3DRetro masterpiece, '[Product Name],' drops [Date] at [Time] PST. Strictly limited to [Number] pieces worldwide. This is the one you've been waiting for – don't sleep!
• •Artistry Unleashed! We're honored to partner with the visionary [Artist Name] to bring you '[Product Name].' A testament to creativity and craftsmanship, exclusively at 3DRetro. Collect the art, not just the toy.
• •DCon Exclusive Incoming! 🚀 Get ready, [City Name]! Swing by the 3DRetro booth ([Booth Number]) at DesignerCon for your ONLY chance to snag the [Product Name] by [Artist Name]. The ultimate con grail awaits!
• •Fueling your passion, one unique piece at a time. Discover the latest arrivals at 3DRetro, where art meets vinyl. Fresh heat from [Artist Name/Brand] just landed – explore the collection now!
• •Remember the thrill of the hunt? ✨ At 3DRetro, we live for it. We're dedicated to bringing you those heart-pounding, must-have collectibles from the artists you love. What's your ultimate grail?