Brand Tone

Elegant, nature-inspired, and subtly luxurious, with an emphasis on craftsmanship and sustainability.

Brand Values

• •Sustainability
• •Craftsmanship
• •Unique Design
• •Quality
• •Nature-Inspired

Best Practices

• •Highlight the unique craftsmanship and design of the jewelry.
• •Emphasize the brand's commitment to sustainability and recyclable materials.
• •Evoke emotion and storytelling by describing the inspiration behind the pieces, especially nature.
• •Focus on the quality of the silver and its suitability for recycling.
• •Address customer expectations regarding pricing by clearly communicating the value proposition.

Social Perception

A sophisticated and eco-conscious brand that values quality, unique design, and sustainability. Perceived as a purveyor of ethically crafted, nature-inspired jewelry.

Copy Examples

• •Discover Berrin Design Jewellery, where nature's elegance meets sustainable craftsmanship. Each piece is a testament to timeless beauty and environmental responsibility.
• •Crafted with recyclable silver and inspired by the natural world, Berrin Design offers unique jewelry that resonates with both style and conscience.
• •Berrin Design: Jewelry that tells a story of sustainability and refined artistry. Explore our collection of nature-inspired designs, handcrafted with care in Istanbul.
• •Experience the allure of Berrin Design, showcased at the International London Jewelry Fair. Shop our exclusive collection of sustainable silver jewelry at PLATFORM Store.
• •Elevate your style with Berrin Design, a London-Istanbul collaboration that celebrates sustainable silver jewelry. Find your unique piece at PLATFORM Store and select design stores.