Brand Tone

Hopeful & Comforting, Modern & Relatable (Potentially)

Brand Values

• •Faith & Spirituality
• •Redemption & Hope
• •Christian Teachings/Biblical Truth
• •Ethical Practices
• •Inclusivity

Best Practices

• •Root in Scripture & Faith: Ensure all copy aligns with Christian values and biblical themes relevant to "Revelation" and "Cross."
• •Maintain a Hopeful & Encouraging Voice: Focus on messages of hope, redemption, and the positive aspects of faith.
• •Use inclusive language to resonate with a broad Christian audience, avoiding jargon that may alienate some.
• •Highlight the brand's commitment to ethical practices, such as charitable donations or sustainable sourcing, where applicable.
• •Employ storytelling techniques to connect with customers on an emotional level, sharing testimonials or narratives that illustrate the transformative power of faith.

Social Perception

A faith-based brand that offers hope, comfort, and ethical products rooted in Christian values. Modern, relatable and inspiring.

Copy Examples

• •"Find hope in the Revelation Cross collection."
• •"Wear your faith. Revelation Apparel - making a difference."
• •"Discover ethically sourced crosses at Revelation Lab Grown Diamonds."
• •"Embrace redemption. Explore our spiritual gifts."
• •"The 70x7 Hoodie: Forgive and find freedom."