Brand Tone

Aspirational, Innovative, Practical, Enthusiastic, Customer-Centric

Brand Values

• •Empowerment
• •Innovation
• •Excellence
• •Customer-Centricity
• •Convenience

Best Practices

• •Emphasize convenience and practical benefits in copy.
• •Use aspirational and empowering language to connect with the audience's goals.
• •Highlight the innovative features and design of the product.
• •Incorporate enthusiastic and relatable content, especially on platforms like TikTok.
• •Showcase the product's quality and commitment to excellence.

Social Perception

Innovative brand empowering creators and fitness enthusiasts with practical and high-quality solutions.

Copy Examples

• •Unleash Your Potential with OptiiForce!
• •Elevate Your Performance with our game-changing magnetic bottle.
• •Join the OptiiForce Movement towards a stronger, more empowered you.
• •The smartest bottle for creators and fitness enthusiasts.
• •Experience the convenience of hands-free filming and effortless hydration.