Brand Tone

Professional & Competent, Reassuring & Caring, Accessible & Available, Urgent & Responsive, Transparent & Fair

Brand Values

• •Patient Well-being and Trust: Prioritizing patient comfort, safety, and a positive experience, especially for those with dental anxiety.
• •Accessibility & Availability: Ensuring patients can receive care when they urgently need it, any day of the year.
• •Professionalism & Quality Care: Providing modern, effective dental treatments with a skilled team.
• •Transparency: Being open about treatment costs.
• •Care & Empathy: Understanding patient stress and working to alleviate it.

Best Practices

• •Prioritize Patient Reassurance: Always lead with empathy and understanding, acknowledging that patients seeking emergency dental care are often in pain or distress. Use calming and supportive language.
• •Emphasize Availability and Speed: Consistently highlight the 365-day service and the promise of prompt attention for emergencies. Use words like 'immediate,' 'fast,' 'swift,' and 'same-day.'
• •Showcase Professionalism and Expertise: Mention skilled dentists, modern technology, and a comprehensive range of treatments to build trust in the quality of care.
• •Maintain Transparency: Be clear about the process, including the provision of cost estimates and the policy of fair pricing, especially for emergency hours. This builds confidence and reduces patient anxiety about costs.
• •Use Clear, Direct, and Action-Oriented Language: In emergency situations, clarity is key. Make it easy for patients to understand what services are offered and how to access them quickly. Include clear calls to action (e.g., 'Call us now,' 'Book your emergency appointment').

Social Perception

Reliable in Emergencies, High-Quality Care, Caring and Gentle, Good Service

Copy Examples

• •Headline: Sudden Toothache? We're Open 365 Days in Asker. Body: Don't let dental pain ruin your day or night. Asker Tannlegevakt offers immediate, professional care for all dental emergencies. Same-day appointments guaranteed. Call us now – we're here to help you smile again, comfortably and quickly. Tone: Urgent, Reassuring, Accessible.
• •Headline: Dental Emergency? Expert Care, Fair Prices. Always. Body: Facing a dental crisis in Asker? At Asker Tannlegevakt, you'll find experienced dentists ready to provide swift relief with transparent pricing – no surprise fees for evenings, weekends, or holidays. Your comfort and health are our priority. Tone: Professional, Transparent, Caring.
• •Headline: Nervous About the Dentist? We Understand. Gentle Emergency Care in Asker. Body: Dental emergencies are stressful enough without adding anxiety. Our compassionate team at Asker Tannlegevakt specializes in gentle, reassuring care for even the most apprehensive patients. Open every day for your peace of mind. Tone: Reassuring, Caring, Accessible.
• •Headline: Lost Filling? Broken Tooth? Fast, Modern Dental Solutions in Asker. Body: Accidents happen. When they affect your smile, Asker Tannlegevakt provides prompt, effective treatment using modern technology. We're here 365 days a year to restore your dental health and confidence. Tone: Professional, Competent, Urgent.
• •Headline: Your Trusted Asker Emergency Dentist: Available When You Need Us Most. Body: From sudden pain to unexpected injuries, Asker Tannlegevakt is your reliable partner for all urgent dental needs. Our dedicated team ensures you receive high-quality, compassionate care, 7 days a week, including all holidays. Tone: Accessible, Reassuring, Professional.