Brand Tone

Inspirational, Motivational, Positive, Creative, Streetwise, Confident, Community-Oriented (Aspiring), Quality-Conscious

Brand Values

• •Living Life to the Fullest
• •Creativity and Self-Expression
• •Positivity, Love, and Peace
• •Inspiration and Dream Chasing
• •Personal Growth
• •Resilience/Overcoming Adversity
• •Gratitude

Best Practices

• •Emphasize Quality and Meaning: While highlighting the style, also bring in the quality of materials and the deeper meaning or inspiration behind specific designs or the brand itself, as seen in the "Our Story" and the CanvasRebel article.
• •Use inclusive language that fosters a sense of belonging to the Livmofe ethos.
• •Maintain a consistent inspirational and motivational tone across all platforms.
• •Highlight the quality and craftsmanship of the materials used in products.
• •Showcase the community aspect by featuring customer stories and user-generated content.

Social Perception

Emerging brand with positive product feedback, focusing on streetwear aesthetics and motivational appeal.

Copy Examples

• •"Live More Life" - Our motto, inspiring you to chase your dreams and live life to the fullest.
• •"VISION & DREAMS' TEE" - Trust the journey, embrace your vision.
• •Livmofe: A symbol of creativity, positive energy, love, and peace.
• •Unisex Heavyweight tee made with 100% preshrunk American made cotton.
• •Join the Livmofe community of dreamers and entrepreneurs.