Brand Tone

Enthusiastic, Value-driven, User-centric, Practical, Trustworthy

Brand Values

• •Value for Money/Affordability
• •Performance and Accuracy
• •Innovation & Practical Features
• •Customer Satisfaction
• •Accessibility

Best Practices

• •Emphasize the balance between affordability and performance in all messaging.
• •Use clear, direct language to explain technical features, focusing on user benefits.
• •Incorporate customer testimonials and reviews to build trust and credibility.
• •Maintain a consistent brand voice across all platforms, from the website to social media.
• •Highlight user-centric content, such as tutorials and user-generated content, showcasing the product in real-world scenarios.

Social Perception

AccuYard/REVASRI is perceived as a reliable provider of high-value golf rangefinders, offering features comparable to more expensive brands at an affordable price, appealing to budget-conscious golfers and general e-commerce shoppers.

Copy Examples

• •AccuYard Rangefinder: Get pinpoint accuracy without breaking the bank! Perfect for golfers of all levels.
• •Simplify your game with AccuYard's easy-to-use rangefinder. Accuracy and affordability in one compact device.
• •Don't let price hold you back. AccuYard delivers professional features at a fraction of the cost.
• •See why golfers are raving about AccuYard! Experience the difference accuracy makes. Shop now and elevate your game!
• •Accurate yardages, slope functionality, and a magnetic mount – everything you need, nothing you don't. That's the AccuYard promise.