Brand Tone

Calm, encouraging, and accessible

Brand Values

• •Accessibility
• •Relaxation
• •Mindfulness
• •Creativity
• •Personalization

Best Practices

• •Emphasize the therapeutic benefits of paint-by-numbers.
• •Highlight the accessibility of the art form for beginners.
• •Showcase the relaxation and mindfulness aspects of the activity.
• •Promote the ability to create personalized art through custom kits.
• •Use language that evokes a sense of calm and creativity.

Social Perception

A positive and calming activity that is accessible to everyone, offering stress relief and a creative outlet.

Copy Examples

• •Unleash your inner artist with our paint-by-number kits. Relax, unwind, and create beautiful art, no experience necessary!
• •Transform your favorite memories into stunning works of art with our custom paint-by-number kits. The perfect personalized gift!
• •Discover the therapeutic power of paint-by-numbers. Reduce stress, increase mindfulness, and create something beautiful.
• •From animals to abstracts, find the perfect paint-by-number kit to spark your creativity and bring joy to your day.
• •Join the iColor community and experience the relaxing and rewarding world of paint-by-numbers. Start your artistic journey today!