Brand Tone

Friendly, approachable, caring, helpful, and trustworthy (aspiring).

Brand Values

• •Pet Happiness and Well-being
• •Quality Products
• •Customer Satisfaction & Support
• •Convenience
• •Creating Memorable Moments

Best Practices

• •Use friendly and approachable language, avoiding jargon or overly formal terms.
• •Emphasize the happiness and well-being of pets in all communications.
• •Highlight the quality and convenience of Boonmeow products.
• •Encourage customer interaction by asking questions and inviting them to share their experiences.
• •Address customer feedback promptly and transparently, showcasing a commitment to customer satisfaction.

Social Perception

Generally positive product experiences with some initial skepticism overcome by quality. Appreciation for customer service engagement and areas for improvement noted, such as shipping times. Growing brand awareness.

Copy Examples

• •Welcome to BOO N MEOW, your online destination for pet essentials! We're here to keep our furry buddies happy and loved.
• •Looking for the perfect outfit for your pet? Check out our stylish clothing collection, designed for maximum comfort and cuteness!
• •Make cleaning your cat's litter box a breeze with our innovative and easy-to-use litter solutions!
• •We're here to help with any questions, concerns, or tail-wagging stories you'd like to share! Contact us today.
• •Thanks for your review! We're so glad your pet is enjoying our product. We appreciate your feedback and are always working to improve.