Brand Tone

Spiritual, Healing, Authentic, Trustworthy, Supportive, Understanding, Informative, and Guiding.

Brand Values

• •Authenticity: Providing genuine and high-quality crystals and spiritual products.
• •Spiritual Well-being: Enhancing the spiritual journey and overall well-being of customers.
• •Knowledge & Guidance: Sharing knowledge about crystals, Vedic wisdom, and spiritual practices.
• •Personalized Support: Providing personal connection and tailored guidance.
• •Trustworthy Resource: Being a reliable source for authentic crystals, gems, and spiritual guidance.

Best Practices

• •Emphasize Authenticity Consistently: Always highlight the genuineness of products, mentioning lab certifications where applicable, and use words like 'original,' 'authentic,' and 'genuine' in product descriptions and marketing materials.
• •Focus on the benefits and transformative power of the products.
• •Reflect the 'soft spoken' and 'cooperative' nature mentioned in reviews.
• •Position the brand as a knowledgeable authority.
• •Integrate genuine testimonials into your website, social media, and marketing emails to build trust and social proof, reinforcing the brand's perceived trustworthiness and effectiveness.

Social Perception

A trustworthy resource for authentic crystals, gems, and spiritual guidance, providing effective solutions with personalized and respectful service.

Copy Examples

• •Shop now and feel the difference.
• •Let us guide you to the perfect stone for your journey.
• •Experience the Vyaas G difference today.
• •Explore our collections.
• •Your journey to wellness starts here.