Brand Tone

Enthusiastic, trustworthy, and transparent with a touch of ruggedness.

Brand Values

• •Quality
• •Trust
• •Community
• •Transparency
• •Passion

Best Practices

• •Develop a compelling 'About Us' page that articulates the brand's story and values.
• •Actively encourage and showcase customer testimonials to build trust and social proof.
• •Incorporate subtle storytelling into product descriptions and social media interactions.
• •Be transparent about product sourcing and other business practices to foster trust.
• •Engage with customers and encourage reviews to build a strong online community.

Social Perception

A reliable and trustworthy online retailer within the motorcycle community, known for quality products and a strong sense of community.

Copy Examples

• •"At Steel Steeds, we're more than just a retailer; we're a community of riders passionate about the open road. We hand-pick each product to ensure it meets our high standards of quality and performance."
• •"Gear up for your next adventure with confidence. Our steel steeds are ready to take you wherever the road leads."
• •"Don't just take our word for it – see what fellow riders are saying about our products and service! Your stories fuel our passion."
• •"Transparency is key. We're proud to source our materials from trusted partners who share our commitment to quality and sustainability."
• •"Join the Steel Steeds family! Share your ride photos and stories with us using #SteelSteedsAdventures."