Brand Tone

Informative & Tech-Focused, Enthusiast-Oriented, Value-Driven, Performance-Oriented, Emerging & Innovative

Brand Values

• •Performance: Delivering a significant upgrade to graphics capabilities for portable PCs, mini PCs, and handhelds.
• •Versatility & Compatibility: Offering multiple connectivity options (OCuLink, USB4, Thunderbolt) and support for various devices.
• •Value/Affordability: Providing a powerful eGPU solution at a competitive price point compared to alternatives.
• •Innovation: Utilizing features like patented vapor chamber cooling and offering booster power modes.
• •User Empowerment: Enabling users to enhance their existing hardware for gaming, VR, and demanding applications.

Best Practices

• •Prioritize Technical Accuracy and Detail: Always ensure that specifications, compatibility information, and performance claims are precise and clearly communicated. Use industry-standard terminology correctly to build credibility with a tech-savvy audience.
• •Highlight the "Boost" and Performance Benefits: Consistently focus on how the product enhances the user's experience through improved graphics power, faster rendering, smoother gameplay, and the ability to run demanding applications. Use strong action verbs.
• •Emphasize Value and Competitive Advantage: While showcasing advanced features, don't forget to subtly weave in the value proposition, especially concerning price competitiveness against similar market offerings.
• •Speak the Language of the Enthusiast: Use terminology and address pain points that resonate with gamers, creative professionals, and tech enthusiasts who are likely to be interested in eGPU solutions (e.g., "bottlenecking," "frame rates," "rendering times," "portability with power").
• •Maintain a Tone of Confident Innovation: As a newer brand, project confidence in the product's capabilities and its place in the evolving tech landscape. Highlight unique features like the patented cooling or specific power modes to showcase innovation.

Social Perception

Emerging Contender, Promising Technology for Niche Audience, Cautious Optimism, Technical Interest & Scrutiny, Crowdfunding Association

Copy Examples

• •Headline: Unleash Peak Performance: The BoostR eGPU Has Arrived. Body: Stop compromising on graphics. The BoostR eGPU, powered by AMD Radeon™ RX 7600M XT, transforms your laptop, mini PC, or handheld into a gaming powerhouse. Experience AAA titles and demanding creative apps like never before, all with seamless OCuLink and USB4 connectivity. Pre-order yours and tap into 120W booster mode!
• •Headline: More Power. Smarter Price. Meet the BoostR eGPU. Body: Why overspend for elite graphics? The BoostR eGPU delivers the raw power of the AMD Radeon™ RX 7600M XT and versatile I/O, including expandable M.2 storage, without breaking the bank. Get the competitive edge with our advanced vapor chamber cooling and multi-monitor support. Check out our launch offer!
• •Headline: Your Portable Rig, Supercharged. Body: Elevate your on-the-go gaming and productivity. The BoostR eGPU dock offers a massive graphics uplift with its RDNA3.0 architecture, ensuring smooth frame rates and stunning visuals up to 8K. With rich I/O and user-upgradable storage, it’s the ultimate performance companion for your compatible devices.
• •Headline: Beyond Integrated Graphics: The Future is External. And Affordable. Body: Don't let integrated graphics hold you back. The BoostR eGPU provides a plug-and-play solution to dramatically boost your system's capabilities. Featuring the potent AMD Radeon™ RX 7600M XT and flexible connectivity, it's time to experience true graphical freedom.
• •Headline: BoostR eGPU: Engineered for Enthusiasts. Priced for Everyone. Body: Dive into high-fidelity gaming and intensive workloads with the BoostR eGPU. We've packed in cutting-edge features like a patented vapor chamber, 120W boost mode, and OCuLink support, all while ensuring it remains accessible. Join the eGPU revolution and elevate your setup today!