Brand Tone

Informative, Educational, Practical, Solution-Oriented, Empowering, Direct, Clear

Brand Values

• •Expertise & Mastery
• •Efficiency & Optimization
• •Clarity & Control
• •Customization & Tailored Solutions
• •Empowerment through Knowledge
• •Trust

Best Practices

• •Maintain an informative and educational tone in all content.
• •Focus on providing practical, solution-oriented advice and tools.
• •Use language that empowers users to improve their Excel skills and take control of their data.
• •Ensure clarity and directness in all communications, especially regarding services and pricing.
• •Be aware of the target audience's language preferences and ensure high-quality French if it remains a primary language.

Social Perception

The brand is perceived as a valuable resource for Excel tips, tricks, and tutorials, particularly among users seeking to improve their skills in French. The brand should continue building trust by maintaining clear communication, protecting client data privacy, and delivering customized solutions.

Copy Examples

• •Become a pro on Excel with our tips and tricks!
• •Tout ce qui ne se mesure pas ne s'améliore pas! (Everything that is not measured does not improve!)
• •Need a personalized Excel file? Contact us today!
• •Master Excel and optimize your tasks with our expert solutions.
• •Unlock the power of data with our custom Excel dashboard design services.